AI for GTM teams who need results—not experiments

We help enterprise partner, marketing, and sales teams design and deploy AI-powered workflows for real go-to-market (GTM) challenges—planning, activation, and scale—without distrupting how teams work.

Human-led. System-driven. Built for adoption and today’s resource contraints.

Our approach: Grounded, strategic, built for adoption

AI is transforming how go-to-market teams plan, execute, and measure growth, yet many organizations are stuck between big promises and unclear next steps.

At Knack, we focus on applied AI—custom workflows and automation that reduce friction, improve decision‑making, and increase leverage across partner ecosystems.

We don’t start with “agents.” We start with your GTM system—then design AI workflows to fit your priorities, platforms, and constraints.

TALK TO US ABOUT AI FOR YOUR GTM STRATEGY →

Hands holding a cutout of a head with gears inside symbolizing AI strategy

AI service areas

**Smarter planning across partners, accounts, and motions**

AI-assisted GTM and account planning
Partner readiness and maturity assessments
Ecosystem segmentation and prioritization
Scenario modeling and opportunity sizing
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**OUTCOME: Faster planning cycles, clearer priorities, and more confident decisions.**

Turning strategy into
action—at scale

AI-supported partner activation workflows
Campaign and content system optimization
ABM and co-sell motion support
Event and marketplace activation insights
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**OUTCOME: Consistent execution with less manual effort across partner and demand programs.**

**Visibility without complexity**

AI-assisted reporting and insights
Signal detection across partner and demand data
Workflow automation and process optimization
Marketing and partner ops enablement
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**OUTCOME: Teams spend less time wrangling data, and more time acting on it.**

**Preparing teams to adopt AI responsibly** *(optional, but smart)*

Use case identification workshops
AI readiness and governance guidance
Tool and workflow recommendations
Human-in-the-loop design and review
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**OUTCOME: A clear roadmap for responsible AI adoption and operational integration.**

What we design and build (custom, not off-the-shelf)

Agentic & AI‑agent development

We design and build custom AI agents and workflows to automate marketing, co‑sell readiness, and partner onboarding—aligned to your GTM motions and governance needs.

AI‑enabled GTM orchestration

Strategic frameworks and orchestration plans for embedding AI across partner discovery, qualification, and activation, including human‑in‑the‑loop checkpoints.

Marketplace launch & proof‑of‑value activation

Bespoke GTM engagements to position, package, and optimize your solutions for marketplace visibility and global reach (agnostic to cloud/provider ecosystems).

Discovery & design
Clarify outcomes, map motions, define governance, and prioritize AI use cases.
Data & architecture
Align identity, access, telemetry; set up retrieval/grounding; design privacy‑by‑default patterns.
Workflow & agent build
Create prompts, tools, and workflows; integrate with your GTM stack; add human‑in‑the‑loop steps.
Pilot & enablement
Launch with targeted teams/partners; provide dashboards, evaluation harnesses, and runbooks.
Scale & optimize
Expand coverage, tune performance/costs, and embed playbooks for ongoing adoption.

DESIGN → BUILD → PILOT → SCALE

How we work

schedule a strategy call →

Platform‑agnostic—by design

We work with multi‑platform enterprise stacks (e.g., AWS, Microsoft, Adobe, Red Hat, plus CRM/automation tools) and tailor workflows to your environment. No lock‑in, no rigid product packages.

We don’t offer off-the-shelf AI agents. We design and build custom workflows and automation aligned to your GTM priorities, platforms, and governance, so adoption sticks.
Most clients see pilot‑level impact within 6–12 weeks once discovery and data access are in place, with measurable gains in cycle time and manual effort reduction.
To get started, all we need is a clear GTM motion (or two), access to relevant data sources, and a small cross‑functional team (marketing/partner ops/sales ops). We help define governance and guardrails.
We design privacy‑by‑default workflows, aligned to your identity/access policies, and maintain human‑in‑the‑loop checkpoints for sensitive actions.
We don’t need platform lock-in to support marketplace strategies. We’re platform‑agnostic and we tailor marketplace optimization and activation to your target ecosystems.
We set baseline KPIs (e.g., planning cycle time, activation throughput, and manual steps removed) and deliver dashboards and eval harnesses to track improvement.