Helping tech companies and their partners succeed in a complex marketplace.
 

Built for B2B. Engineered for results.

Knack Collective is a global B2B marketing agency purpose-built for technology brands. We blend human insight with data-driven strategy to unlock new paths to revenue and growth.

Our marketing solutions are designed for impact—from generating demand and accelerating pipeline to expanding partner ecosystems and scaling go-to-market strategies. With deep expertise in B2B SaaS, cloud, cybersecurity, and AI, we bring clarity, efficiency, and momentum to every engagement.

Success in B2B takes more than campaigns—it takes consistency, creativity, and a clear path forward. That’s what we deliver.

Let’s turn your strategy into sustainable growth.

 
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OUR SERVICES

Proven B2B marketing services across the full customer journey—from awareness to advocacy.

 

B2B DEMAND GENERATION & PIPELINE DEVELOPMENT

Targeted B2B campaigns that attract, nurture, and convert qualified leads at every stage of the funnel.

CHANNEL & PARTNER MARKETING STRATEGY

Co-marketing programs and partner activation strategies that accelerate indirect revenue and drive partner ecosystem growth.

B2B SALES ENABLEMENT & ACCELERATION

Content, tools, and messaging frameworks that align marketing and sales teams to shorten deal cycles.

CREATIVE SERVICES, CONTENT & DIGITAL EXPERIENCES

Compelling content and digital experiences built to engage technical decision-makers and drive action.

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Scalable B2B marketing execution, delivered globally.

With expertise in 40 countries and 11 languages, we deliver seamless campaign execution across regions—ensuring consistency, speed, and impact.

 
 
 
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INDUSTRIES

Industry-specific expertise

For over a decade, we’ve partnered with marketing, channel, and sales leaders across high-growth B2B sectors. Our deep experience gives us an insider’s perspective on the technical buyers, multi-touch journeys, and complex sales cycles that drive your business.

 
  • Enterprise Software & SaaS 

  • Cloud & IT Infrastructure 

  • Cybersecurity Marketing 

  • AI & Machine Learning 

  • IT Services & Consulting 

  • Telecommunications Marketing 

  • FinTech & Financial Services

  • Healthcare Technology Marketing 

  • Industrial & Manufacturing B2B 

  • Energy & Utilities 

  • Public Sector & Government Tech 

  • Higher Education & EdTech 

  • Retail & E-commerce B2B 

 
 
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OUR WORK

Driving real growth for B2B innovators

AVANADE

Generating High-Quality Pipeline Across Complex Solutions

MICROSOFT

Scaling Partner Success with a Global Demand Engine

LIFEWISE

Driving Demand through Data-Driven Differentiation

Impact you can measure.

SEE MORE SUCCESS STORIES
 
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We support a breadth of clients and business needs, helping them to increase the volume and impact of their product, partner and industry campaigns.

66% Increased Lead Generation

We leverage data to identify unique points of differentiation to successfully connect with and motivate target audiences.

54% Increased Revenue Growth

Our work has contributed to and influenced client revenue by over $500 million.*

*Client-reported revenue

 
 
 

TRENDS, TACTICS & INSIGHTS

Our POV

AI-driven marketing, automation, and shifting buyer behavior are changing the game. We help you stay ahead with insights on B2B marketing trends, strategy, technology, and what’s next. 

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