Our POV: Thought leadership for B2B badasses

John Tintle John Tintle

Commanding Q4

In a year of sweeping change across the Cloud tech ecosystem, aligning marketing, sales, and partner strategy has become essential for sustainable growth—especially heading into Q4.

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John Tintle John Tintle

The evolution of B2B partner marketing

At Knack, we’re helping software vendors adapt to shifting buyer behavior by strengthening partner channel activation and aligning marketing strategies to drive more effective lead-to-pipeline conversions.

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